Crowdfunding has finally peaked with the LICKI Brush, a giant silicone tongue you hold in your own mouth to literally lick your cat. Somehow, thousands of people actually funded this doomed descent into madness on Kickstarter. Just last week, I witnessed a visiting life coach in a Todos Santos cafe using one on a feral tabby, boldly claiming it 'bridges the mammalian divide.' We are a doomed species, and we absolutely deserve the impending apocalypse.