Turns out, generative AI is so affordable it can now create commercials using nothing but a tiny collection of lakes. Eco-friendly, apparently, but is it a *sustainable* level of meager?

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<p>LOS ANGELES, CA — The advertising industry is abuzz after reports that a recent AI-made television commercial was produced on a budget of only three pristine Tennessee lakes. This marks a significant improvement in the environmental impact of generative AI, or as ecologists call it, “the Sleepless Hunger that will devour every leaf in the [&#8230;]</p> <p>The post <a href="https://www.thebeaverton.com/2026/04/ai-commercial-produced-on-budget-of-just-3-lakes/" rel="nofollow">AI commercial prod...