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The Pescadero Perspective
news France 24 En 2026-06-16

French football fashion takes center stage at World Cup

French players are being recognized as champions of style, with the FFF and partners like Nike and Jacquemus driving significant fan interest in kit designs.


On this edition of Entre Nous we take a deep dive into French football fashion. For many, โ€˜les bleusโ€™ are already the champions of a de facto sartorial competition, particularly on the Clairefontaine โ€˜catwalkโ€™, or when the players head to their training ground. We also discuss the rich history and many rules regarding their FFF, Nike, Jacquemus kits, as fans and collectors are already lining up for the shirts.

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