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news Scmp World 2026-06-15

Starbucks Korea Staff to Undergo Training After 'Tank Day' Promotional Blunder

Starbucks Korea will close stores for a half-day for staff historical training following public backlash over a promotion that coincided with a sensitive pro-democracy anniversary.


Starbucks stores across South Korea will close for half a day next week for staff to attend a history lesson following a promotional campaign gone awry, the coffee giant said on Monday. Starbucks Korea, with more than 2,000 stores nationwide, found itself embroiled in public uproar last month when it ran a β€œTank Day” promotion evoking a deadly military crackdown on a 1980 pro-democracy uprising. The day of the reusable cup promotion – May 18 – coincided with the 46th anniversary of the Gwangju.....

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