Mexican retailers show advanced omnichannel capabilities but lack personalized customer experiences and digital support, lagging behind global competitors. While strong in logistics and checkout speed, they fall short in strategic data use for enhanced customer interaction.

Firmas como IKEA, Home Depot y Sephora lideran el ecosistema omnicanal. <p>A pesar de que el sector minorista en México ha alcanzado un alto nivel de madurez en sus capacidades de <a href="https://www.elfinanciero.com.mx/nacional/2026/05/25/hackers-van-por-hasta-mil-500-mdp-con-fraudes-en-el-hot-sale-2026/" rel="noreferrer" target="_blank" title="https://www.elfinanciero.com.mx/nacional/2026/05/25/hackers-van-por-hasta-mil-500-mdp-con-fraudes-en-el-hot-sale-2026/">comercio</a> unificado, la brec...