Nio Criticizes EV Price Wars in China Amid Rising Costs
Chinese EV maker Nio opposes the aggressive price-cutting strategies seen in China's electric vehicle market, arguing that profitability must be prioritized as material costs increase.
Chinese electric vehicle maker Nio has staked out a contrasting position on pricing to its domestic rival, Li Auto, with a top executive suggesting that carmakers must prioritise profitability as material costs climb. Nio senior vice-president Ji Huaqiang, in charge of manufacturing, logistics and operations, told reporters on Tuesday that perennially operating at a loss would be detrimental for any carmaker, even in the pursuit of market share. βThe recent spike in raw material prices has had a...