Experts advise Hong Kong to prioritize spending over visitor count
Researchers have advised Hong Kong to change its tourism focus from simply boosting visitor numbers to increasing the average spending per tourist. This recommendation comes as mainland Chinese arrivals rebound but exhibit more selective consumption habits.
Researchers have urged Hong Kong to shift its focus from boosting visitor numbers to increasing tourist spending, as mainland Chinese arrivals rebound but adopt more selective consumption habits. Preliminary findings from a joint study by Hong Kong Polytechnic University and consultancy Think China, released on Tuesday, show mainland visitor arrivals have recovered to about 88 per cent of pre-pandemic levels in 2018. However, high-income travellers are spending less and becoming more...