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community El Financiero 2026-04-22

How Yiyi Beauty, Lesslie Polinesia's Brand, Started During the Pandemic

Lesslie Polinesia, known for beauty content, launched Yiyi Beauty, a cosmetic and skincare brand, whose concept originated during the 2020 COVID-19 pandemic. She describes the brand as a way for people to freely express their essence and identity.

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