The La Paz Tourism Trust, in collaboration with private businesses and local universities, has launched a campaign to redefine tourism in La Paz, aiming to attract travelers who appreciate the destination's unique character and economic benefits extend beyond traditional tourism services.

<p>The La Paz Tourism Trust, in collaboration with private businesses, the state government and universities, launched the “I&#8230;</p> <p>The post <a href="https://gringogazette.com/2026/03/30/the-i-love-la-paz-campaign/">The “I Love La Paz” Campaign</a> first appeared on <a href="https://gringogazette.com">Gringo Gazette</a>.</p> <p>The La Paz Tourism Trust, in collaboration with private businesses, the state government and universities, launched the “I Love La Paz” campaign in February. The ...