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news El Financiero 2026-03-29

Dulces Vero's 70-Year History of Conquering Mexican Palates

Dulces Vero, a family-owned business from Jalisco, has a sweet history of creating popular candies like picafresas and elote. From humble beginnings to becoming a national brand, the company's 70-year journey is a story of innovation and perseverance.

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