news El Financiero 2026-07-27

Coca-Cola Femsa Sales Boosted by World Cup, Offsetting Tax Impacts

Coca-Cola Femsa reported a 4.7% increase in sales, reaching 76.3 billion pesos in Q2 2026, largely driven by the 2026 World Cup consumption. This growth helped offset the impact of excise taxes on soft drinks and unfavorable exchange rates.

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